WASHINGTON: Compass Coffee today announces the launch of the company’s first-ever blended drink: the Vienna, coming to all cafés on Friday, May 28th.
“You asked, we listened. At Compass, we constantly reflect on how we can best meet the needs of our customers, said Max Deem, VP of Operations. “After many customer requests, we are excited to announce the official launch of the Vienna, our inaugural blended drink, just in time for summer!”
Customers can enjoy the Vienna in all of their favorite seasonal flavors. This silky, blended beverage is made using our customer favorite Nitro Cold Brew as a base. Then, we swirl in any house-crafted simple syrup of your choosing. We then blend with ice and top it all off with frothy whipped cream. The result is a refreshing, creamy drink that’ll be sure to hit the spot on any summer day. (Vegan and dairy-free customers can still indulge in our Viennas; just choose your preferred alternative milk, and skip the whip.)
“I’m super excited to share this drink with our customers,” said Emma Hunt, café supervisor for the Shaw location (1535 Seventh St. NW). “I started working for Compass in the summer two years ago, and I’ve been getting questions about blended drinks ever since. There’s a lot to be excited about right now, and the Vienna is the cherry on top!”
Hunt said customers who love our classic Vanilla Cream Cold Brew and have been highly anticipating the first blended drink are, in a word, “hyped.”
“The Vienna really takes it up a notch,” she said. “It has all the smoothness of the Nitro Cold Brew, but with a summery twist. It’s super refreshing and a perfect way to beat the heat.”
Max Deem, VP of Operations, who developed the Vienna with District Managers Jessica Hubbard and Steph Junkin, said the blended drink was both a priority and a challenge for Compass on which he and his team were excited to deliver.
“In talking to customers and listening to ways that we could make our coffee even better for them, people kept mentioning a few things: whipped cream, whipped cream again, and a desire to be able to get a velvety, flavor-infused version of a Nitro Cold Brew,” Deem said. “So we decided, if we're going to figure out how to do a blended drink, we have to stay true to our Compass values and make everything about it as good as the coffee.”
The drink goes down remarkably smoothly. But the story behind the Vienna—particularly that of the whipped cream—is quite complex. Every step of the way, Deem and his team kept Compass values at heart.